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New look for wine country “Tourism has become a very

New look for wine country

“Tourism has become a very competitive market and we have some very special assets we want to tell the rest of the world.”

Strategex consultant Lynne DeCew, left, and Penticton and Wine Country chair Randy Kowalchuk, toast the unveiling of the PWTC’s new brand and logo outside the Wine Country Visitor Centre in Penticton on … via Penticton Herald