Wine: Supermarket sweep (Independent) Thanks to the speeding up of
Wine: Supermarket sweep (Independent)
Thanks to the speeding up of the bottling of wine at source, and to the UK joining the then Common Market in 1973, supermarkets were given the necessary boost to start putting their own name on wine labels. If this gave credence to the notion that the supermarkets’ own-label wine was now respectable enough to plonk on the dinner table, some would say that it was no more than plonk. As Simon …
